Festive season is here and companies are dolling out lucrative offers to allure customers buying more. One of the most attractive offer is the one that offers ‘No-Cost EMI’. But, if you are cash strapped, should you consider the ‘Zero-Cost’ EMI option or should you look at deferring the purchase? What would be the prudent habit when it comes to spending during such period that has plethora of options for one to indulge-in?

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